Dyson Toothbrush: 5 Shocking Features of the New CameraJet

Dyson has officially entered the oral-care market with the Dyson CameraJet, a new $499 toothbrush that combines a built-in camera, real-time gap detection and a precision mouthrinse jet. Revealed in Paris on September 1, 2026, the product is designed to make brushing and cleaning between teeth more targeted.

Quick Answer

The Dyson toothbrush, officially called Dyson CameraJet, is a $499 electric toothbrush featuring a camera-powered system that identifies gaps between teeth and triggers a precision jet of mouthrinse. Dyson says its Gap Optical Targeting technology analyzes 28 live images per second to locate gaps while users brush.

Why Is the Dyson Toothbrush Making Headlines?

The biggest difference is that this isn’t simply another electric toothbrush with a faster motor. Dyson designed CameraJet around visual targeting. Its camera looks at the spaces between teeth while the system determines where a precision jet should be directed.

Dyson says the technology is intended to help remove plaque from areas that conventional brushing can miss.

5 Key Developments

1. A built-in camera — The CameraJet uses a camera to view areas between teeth during brushing.
2. Real-time gap detection — Dyson’s Gap Optical Targeting technology analyzes 28 images per second to identify gaps and target them.
3. Precision mouthrinse jet — When a gap is identified, the toothbrush can trigger a targeted burst of mouthrinse for precision cleaning.
4. A $499 price tag — The Dyson CameraJet launched September 1, 2026, at $499, putting it firmly in premium electric-toothbrush territory.
5. A complete oral-care system is coming — Dyson also announced a proprietary low-foaming toothpaste and mouthrinse designed to work with CameraJet’s camera and jet system.

How Does the Dyson CameraJet Work?

The Dyson toothbrush combines brushing with camera-based targeting. According to Dyson, the system continuously analyzes the view between teeth and can automatically trigger the precision jet when it identifies a gap. Users can also choose between automatic detection and manual jetting modes.

Is the Dyson Toothbrush Available Now?

Yes. Dyson says CameraJet launched on September 1, 2026, in two colorways: Ceramic Ultra Blue and Ceramic Pink. The package includes a refill dock, two regular brush heads and a charging cable.

What Happens Next?

The biggest question is whether consumers will consider camera-guided cleaning worth $499. Dyson is positioning CameraJet as more than a traditional electric toothbrush, but its real-world value will ultimately depend on how effectively the system performs during everyday brushing.

 

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Final Take

The Dyson toothbrush is one of the company’s boldest moves yet. With a camera, real-time gap detection and precision mouthrinse jetting, CameraJet turns brushing into a technology-heavy oral-care experience—and its $499 price ensures plenty of attention.

FAQs

1. What is the Dyson toothbrush?

The Dyson toothbrush is the Dyson CameraJet, an electric toothbrush with a camera-powered gap detection system and precision mouthrinse jet.

2. How much does the Dyson CameraJet cost?

The Dyson CameraJet launched at $499.

3. What does the Dyson toothbrush camera do?

It analyzes live images to identify gaps between teeth and help target them with a precision jet.

4. When did the Dyson CameraJet launch?

Dyson launched CameraJet on September 1, 2026.

5. Is Dyson making toothpaste for CameraJet?

Yes. Dyson announced its own low-foaming toothpaste and mouthrinse for the CameraJet system.